FacebookTwitterLinkedinGoogle+FacebookTwitterLinkedinGoogle+Content Marketing and Why it Matters I know the internet is not something new. With the speed that technology moves these days it might be darn near middle aged.  Yes the internet has been a part of everyone’s lives for some time, but that doesn’t mean people realize how much it has changed marketing.  Now the average person’s first instinct is going to be to reject that statement.  I can hear you all now…clamoring to object.  “What do you mean we don’t understand the internets’ influence on marketing?”  “It’s so obvious; anyone can understand how much marketing has changed.”  Ok, Ok I hear you. I know that most of the marketing tools that the internet has spawned are quite obvious, and becoming more affordable and user friendly by the day.  What I am talking about is a shift…a shift in the approach of the customer, the enroller, the follower, the advocate (I will just call them customers from now on … Continue reading Content Marketing is Your Key to Success